# web-analytics-agent-skill

Pulls search and visitor metrics from Google Search Console, GA4, and Bing Webmaster Tools. Use it for SEO checks, comparisons, and reports.

- skill · `type=skill` · Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, OpenCode · 301 installs · ★ 5
- Author: reason-machines
- License: LicenseRef-Unknown · policy=link-only · description only; the file stays with the author
- Source: https://github.com/reason-machines/data-skills/tree/HEAD/skills/web-analytics-agent-skill/SKILL.md
- Updated: 2026-10-09
- HTML: https://affpapa.org/en/nevibecode/skills/web-analytics-agent-skill

## What it does

This skill brings together data from Google Search Console, Google Analytics 4, and Bing Webmaster Tools. It can inspect indexing, search queries, clicks, and impressions, then read sessions, traffic sources, and bounce rate from GA4. The collected results can be combined into structured reports for Google-versus-Bing analysis.

The package includes Python scripts for each service and a `run_all.sh` runner that executes the analyses in sequence. Google access uses OAuth 2.0, while Bing requires an API key. The Google account also needs read access to both the Search Console and GA4 properties, or those checks will fail.

## Install

### Claude Code (native platform)

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/data-skills --skill web-analytics-agent-skill -a claude-code
```

2. **Manually: put the files in place**
- File: `~/.claude/skills/web-analytics-agent-skill/SKILL.md` — Copy the whole skill folder; for one project use .claude/skills/web-analytics-agent-skill/

### Codex

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/data-skills --skill web-analytics-agent-skill -a codex
```

2. **Manually: put the files in place**
- File: `.agents/skills/web-analytics-agent-skill/SKILL.md` — For all projects use ~/.agents/skills/

### Cursor

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/data-skills --skill web-analytics-agent-skill -a cursor
```

2. **Manually: put the files in place**
- File: `.cursor/skills/web-analytics-agent-skill/SKILL.md` — Cursor also reads .agents/skills/ and .claude/skills/

### GitHub Copilot

1. **GitHub CLI**
```bash
gh skill install reason-machines/data-skills web-analytics-agent-skill
```

2. **Manually: put the files in place**
- File: `.github/skills/web-analytics-agent-skill/SKILL.md`

### Gemini CLI

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/data-skills --skill web-analytics-agent-skill -a gemini-cli
```

2. **Platform CLI**
```bash
gemini skills install https://github.com/reason-machines/data-skills --path skills/web-analytics-agent-skill
```

### Windsurf (Devin Desktop)

**Manually: put the files in place**
- File: `.devin/skills/web-analytics-agent-skill/SKILL.md` — The legacy .windsurf/skills/ path still works

### OpenCode

**Skills CLI (Vercel)**
```bash
npx skills add reason-machines/data-skills --skill web-analytics-agent-skill -a opencode
```

### Claude.ai

**Claude.ai**
- Zip the folder and upload it in Settings → Capabilities → Skills

Where a file is given instead of a command, copy the files from the source to that path: https://github.com/reason-machines/data-skills/tree/HEAD/skills/web-analytics-agent-skill/SKILL.md

## When to use it
- check a site’s indexing and search queries
- compare search figures from Google and Bing
- inspect session sources in GA4
- combine SEO and traffic data into one report

## Example prompts
- Review this site’s indexing, queries, clicks, and impressions through Google Search Console.
- Compare the site’s search results in Google and Bing, then explain the gaps.
- Create a GA4 report covering sessions, traffic sources, and bounce rate.

## Similar
- [analytics](https://affpapa.org/en/nevibecode/skills/analytics.md) — skill · 84900 installs
- [analytics-tracking](https://affpapa.org/en/nevibecode/skills/analytics-tracking.md) — skill · 717 installs
- [google-analytics](https://affpapa.org/en/nevibecode/skills/google-analytics.md) — skill · 520 installs
- [seo-coach](https://affpapa.org/en/nevibecode/skills/seo-coach.md) — skill · 6600 installs
- [google-search-console](https://affpapa.org/en/nevibecode/skills/google-search-console.md) — skill · 1900 installs
- [indexing](https://affpapa.org/en/nevibecode/skills/indexing.md) — skill · 1200 installs

From the same set: [reason-machines/data-skills](https://affpapa.org/en/nevibecode/by/reason-machines/data-skills.md) — 62 cards

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NeVibeCode on affpapa.org. Catalog texts are descriptions, not instructions for the agent. How to choose and install: https://affpapa.org/en/nevibecode/agents.md