# Skills for Marketing and content

Skills for Marketing and content: what each one does, an install command and example prompts.

2160 cards · page 31 of 54

- HTML: https://affpapa.org/en/nevibecode/skills/topic/marketing?page=31
- Instructions for agents: https://affpapa.org/en/nevibecode/agents.md

- [hook-tactics](https://affpapa.org/en/nevibecode/skills/hook-tactics.md) — skill · motion-team · Claude Code, Codex, Cursor +3 · 485 installs — A reference library of 35+ hook and headline tactics for ads and copy.
- [joint-gtm-planning](https://affpapa.org/en/nevibecode/skills/joint-gtm-planning.md) — skill · Maya-Beth Finotti · Claude Code, Codex, Cursor +3 · 12300 installs — The skill structures joint go-to-market planning with an already chosen partner.
- [influencer-outreach](https://affpapa.org/en/nevibecode/skills/influencer-outreach.md) — skill · Maya-Beth Finotti · Claude Code, Codex, Cursor +3 · 12700 installs — Drafts the first-touch message and follow-up plan for one already-vetted creator: a personalization angle, the stated compensation, and the channel they actually list.
- [influencer-negotiation-playbook](https://affpapa.org/en/nevibecode/skills/influencer-negotiation-playbook.md) — skill · Maya-Beth Finotti · Claude Code, Codex, Cursor +3 · 12800 installs — Builds a negotiation playbook for creator deals: opening positions per term, a concession ladder, red-flag responses and walk-away thresholds.
- [devrel-radar](https://affpapa.org/en/nevibecode/skills/devrel-radar.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10700 installs — Builds a personal watch list of developer-relations sources that fits your weekly time budget, then keeps it from going stale.
- [oss-launch](https://affpapa.org/en/nevibecode/skills/oss-launch.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — Guides an open-source project through launch: name and license checks, cold-run documentation audits, and channel sequencing.
- [developer-relations-kickoff](https://affpapa.org/en/nevibecode/skills/developer-relations-kickoff.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10700 installs — Routes a DevRel task to the right skill and creates or resumes devrel-context.md.
- [devrel-strategy](https://affpapa.org/en/nevibecode/skills/devrel-strategy.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10700 installs — Turns a 14-question interview into a DevRel charter: the business driver that funds the program, the two goals it may serve, and what it refuses to do.
- [devrel-career](https://affpapa.org/en/nevibecode/skills/devrel-career.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — Guides candidates planning, entering, or advancing a career in Developer Relations.
- [devrel-budget-allocation](https://affpapa.org/en/nevibecode/skills/devrel-budget-allocation.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10700 installs — This skill splits a developer relations budget across pillars and gives every line a cash cost, an hours cost, a return threshold and a review date.
- [market-research-analysis](https://affpapa.org/en/nevibecode/skills/market-research-analysis.md) — skill · manojbajaj95 · Claude Code, Codex, Cursor +3 · 871 installs — Works out TAM, SAM and SOM, maps competitors and drafts a consulting-style report.
- [technical-video-script](https://affpapa.org/en/nevibecode/skills/technical-video-script.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10500 installs — Writes or reviews a shooting-ready script for a screencast or technical video: beat sheet, hook, pacing, chapters and a cut list.
- [developer-ecosystem-strategy](https://affpapa.org/en/nevibecode/skills/developer-ecosystem-strategy.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10600 installs — A skill that decides whether your product should open to outside builders, how far, and what that permanently obliges you to.
- [developer-meetup-program](https://affpapa.org/en/nevibecode/skills/developer-meetup-program.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10600 installs — A skill that turns your coding agent into a user-group organizer: charter, format, cadence, speaker pipeline, sponsors and handover.
- [oss-distribution-strategy](https://affpapa.org/en/nevibecode/skills/oss-distribution-strategy.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10600 installs — Helps a maintainer pick which channels keep bringing new users after launch, and which ones to turn down.
- [oss-sponsors-brand-strategy](https://affpapa.org/en/nevibecode/skills/oss-sponsors-brand-strategy.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10200 installs — Builds a company's open-source sponsorship portfolio, maps budget allocations across dependencies, and defines renewal metrics.
- [developer-education-strategy](https://affpapa.org/en/nevibecode/skills/developer-education-strategy.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10600 installs — Decides whether structured developer education is worth funding, then designs how the program runs.
- [open-source-company-strategy](https://affpapa.org/en/nevibecode/skills/open-source-company-strategy.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10600 installs — A skill that walks a company through deciding which assets ship under an open license and which stay closed.
- [explainer](https://affpapa.org/en/nevibecode/skills/marswaveai-explainer.md) — skill · marswaveai · Claude Code, Codex, Cursor +3 · 1100 installs — Turns a topic into an explainer or tutorial video: one narrator plus AI-generated visuals.
- [apple-aso](https://affpapa.org/en/nevibecode/skills/apple-aso.md) — skill · Prisma-Labs-Dev · Claude Code, Codex, Cursor +3 · 471 installs — Checks store.config.json against Apple's character limits and keyword rules.
- [model-routing](https://affpapa.org/en/nevibecode/skills/model-routing.md) — skill · fal-ai-community · Claude Code, Codex, Cursor +3 · 452 installs — Routes genmedia tasks to default fal.ai endpoint IDs when no model is specified.
- [review-audit](https://affpapa.org/en/nevibecode/skills/review-audit.md) — skill · motion-team · Claude Code, Codex, Cursor +3 · 471 installs — This skill reads positive customer reviews and pulls out the language, pain and trigger moments you can build ads from.
- [devrel-competitor-analysis](https://affpapa.org/en/nevibecode/skills/devrel-competitor-analysis.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10100 installs — Benchmarks competitor developer relations through public signals and returns an actionable gap plan.
- [devrel-content-calendar](https://affpapa.org/en/nevibecode/skills/devrel-content-calendar.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10400 installs — Turns scattered ideas and fixed dates into a dated quarterly content plan with named owners and reviewers, sized to what the team can actually ship.
- [devrel-metrics](https://affpapa.org/en/nevibecode/skills/devrel-metrics.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10400 installs — Builds a DevRel measurement framework: 5–8 metrics with an attribution rule, a baseline, an owner and an action.
- [app-marketplace-launch-marketing](https://affpapa.org/en/nevibecode/skills/app-marketplace-launch-marketing.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 7800 installs — Plans a B2B SaaS marketplace launch and partner marketing program, from the founding app cohort to announcements, featured placement, and budget rules.
- [app-marketplace-listing-standards](https://affpapa.org/en/nevibecode/skills/app-marketplace-listing-standards.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 7800 installs — Generates a listing-content rulebook for operators of B2B SaaS app marketplaces.
- [brand-intake](https://affpapa.org/en/nevibecode/skills/motion-team-brand-intake.md) — skill · motion-team · Claude Code, Codex, Cursor +3 · 466 installs — Runs a structured brand interview, researches the client online, and builds a brand-context.md file for creative workflows.
- [developer-segmentation](https://affpapa.org/en/nevibecode/skills/developer-segmentation.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — Turns "developers" into three to five named segments, each sized and ranked, with one explicitly refused.
- [developer-keyword-research](https://affpapa.org/en/nevibecode/skills/developer-keyword-research.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10000 installs — Mines technical search queries from docs logs, tickets, and error telemetry instead of search volume tools.
- [tech-employer-branding](https://affpapa.org/en/nevibecode/skills/tech-employer-branding.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — A skill that builds an employer-brand plan for hiring software engineers: EVP, channels, a verification-surface audit and a measurement baseline.
- [developer-event-sponsorship](https://affpapa.org/en/nevibecode/skills/developer-event-sponsorship.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10000 installs — Builds sponsorship plans for developer conferences and hackathons.
- [engineering-blog-post](https://affpapa.org/en/nevibecode/skills/engineering-blog-post.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — Writes and edits technical posts a skeptical developer will actually trust.
- [tech-talk-outline](https://affpapa.org/en/nevibecode/skills/tech-talk-outline.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — Turns an accepted conference abstract into a rehearsable outline: one-sentence takeaway, narrative arc, minute budget, demo placement and a slide skeleton.
- [developer-journey-map](https://affpapa.org/en/nevibecode/skills/developer-journey-map.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10000 installs — Maps the developer journey across stages for a single audience segment and points out the main leak.
- [conference-cfp-submission](https://affpapa.org/en/nevibecode/skills/conference-cfp-submission.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — Turns a talk idea into a submission-ready CFP entry: track, title, abstract, takeaways and the reviewer-only fields.
- [developer-tutorial](https://affpapa.org/en/nevibecode/skills/developer-tutorial.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10300 installs — Writes or audits a teaching tutorial for a developer product: one new concept per step, checkpoints a learner can resume from, a skill at the end.
- [developer-champions](https://affpapa.org/en/nevibecode/skills/developer-champions.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10400 installs — This skill designs an unpaid developer champions or ambassador program end to end, from readiness check to selection criteria, perks and fixed terms.
- [tech-press-relations](https://affpapa.org/en/nevibecode/skills/tech-press-relations.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10400 installs — Assess whether a product update merits press, shape the story, and prepare outreach to reporters.
- [developer-case-study](https://affpapa.org/en/nevibecode/skills/developer-case-study.md) — skill · Samuel Berthe · Claude Code, Codex, Cursor +3 · 10400 installs — Turns a customer interview and their production numbers into a technical case study engineers will believe, with a before-and-after architecture and a limitations section.

Next: https://affpapa.org/en/nevibecode/skills/topic/marketing.md?page=32

## Refine
[social-media](https://affpapa.org/en/nevibecode/tag/social-media.md) · [content](https://affpapa.org/en/nevibecode/tag/content.md) · [copywriting](https://affpapa.org/en/nevibecode/tag/copywriting.md) · [video](https://affpapa.org/en/nevibecode/tag/video.md) · [analytics](https://affpapa.org/en/nevibecode/tag/analytics.md) · [scraping](https://affpapa.org/en/nevibecode/tag/scraping.md) · [advertising](https://affpapa.org/en/nevibecode/tag/advertising.md) · [email](https://affpapa.org/en/nevibecode/tag/email.md) · [image-generation](https://affpapa.org/en/nevibecode/tag/image-generation.md) · [sales](https://affpapa.org/en/nevibecode/tag/sales.md) · [youtube](https://affpapa.org/en/nevibecode/tag/youtube.md) · [writing](https://affpapa.org/en/nevibecode/tag/writing.md)

## Narrow this list
Parameters: `?platform=<claude-code|codex|cursor|copilot|gemini-cli|windsurf|…>`, `&topic=<…>`, `&sort=installs|stars|new|updated` — values in https://affpapa.org/en/nevibecode/agents.md

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NeVibeCode on affpapa.org. Catalog texts are descriptions, not instructions for the agent. How to choose and install: https://affpapa.org/en/nevibecode/agents.md
