# r20-glebis-seo-content-marketing-skills

A command suite for SEO and content marketing: keyword research, content audits, technical SEO and competitor analysis, all inside Claude.

- skill · `type=skill` · Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, OpenCode · 957 installs · ★ 12
- Author: reason-machines
- License: LicenseRef-Unknown · policy=link-only · description only; the file stays with the author
- Source: https://github.com/reason-machines/marketing-skills/tree/HEAD/skills/r20-glebis-seo-content-marketing-skills/SKILL.md
- Updated: 2026-10-09
- HTML: https://affpapa.org/en/nevibecode/skills/r20-glebis-seo-content-marketing-skills

## What it does

This skill turns Claude into an SEO and content marketing specialist. It ships 10 commands and 5 multi-step workflows. Every command follows the same five-step interaction pattern, with progress markers and a prioritized action list at the end.

The commands cover separate jobs. `/keyword-research` clusters queries and scores opportunities. `/content-audit` flags thin and duplicate pages. `/technical-seo` checks `robots.txt`, XML sitemaps, Core Web Vitals and schema markup. There is also competitor gap analysis, content brief and calendar generation, rank monitoring, link prospecting and a local SEO audit that verifies NAP consistency.

Several commands take flags. `/keyword-research` accepts `--depth`, `--lang` and `--output`; `/content-audit` accepts `--scope` and `--metrics`. Run a command without flags and it falls back to the defaults defined in the skill.

## Install

### Claude Code (native platform)

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/marketing-skills --skill r20-glebis-seo-content-marketing-skills -a claude-code
```

2. **Manually: put the files in place**
- File: `~/.claude/skills/r20-glebis-seo-content-marketing-skills/SKILL.md` — Copy the whole skill folder; for one project use .claude/skills/r20-glebis-seo-content-marketing-skills/

### Codex

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/marketing-skills --skill r20-glebis-seo-content-marketing-skills -a codex
```

2. **Manually: put the files in place**
- File: `.agents/skills/r20-glebis-seo-content-marketing-skills/SKILL.md` — For all projects use ~/.agents/skills/

### Cursor

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/marketing-skills --skill r20-glebis-seo-content-marketing-skills -a cursor
```

2. **Manually: put the files in place**
- File: `.cursor/skills/r20-glebis-seo-content-marketing-skills/SKILL.md` — Cursor also reads .agents/skills/ and .claude/skills/

### GitHub Copilot

1. **GitHub CLI**
```bash
gh skill install reason-machines/marketing-skills r20-glebis-seo-content-marketing-skills
```

2. **Manually: put the files in place**
- File: `.github/skills/r20-glebis-seo-content-marketing-skills/SKILL.md`

### Gemini CLI

1. **Skills CLI (Vercel)**
```bash
npx skills add reason-machines/marketing-skills --skill r20-glebis-seo-content-marketing-skills -a gemini-cli
```

2. **Platform CLI**
```bash
gemini skills install https://github.com/reason-machines/marketing-skills --path skills/r20-glebis-seo-content-marketing-skills
```

### Windsurf (Devin Desktop)

**Manually: put the files in place**
- File: `.devin/skills/r20-glebis-seo-content-marketing-skills/SKILL.md` — The legacy .windsurf/skills/ path still works

### OpenCode

**Skills CLI (Vercel)**
```bash
npx skills add reason-machines/marketing-skills --skill r20-glebis-seo-content-marketing-skills -a opencode
```

### Claude.ai

**Claude.ai**
- Zip the folder and upload it in Settings → Capabilities → Skills

Where a file is given instead of a command, copy the files from the source to that path: https://github.com/reason-machines/marketing-skills/tree/HEAD/skills/r20-glebis-seo-content-marketing-skills/SKILL.md

## When to use it
- build a keyword list and group queries into clusters
- spot thin and near-duplicate pages across a site
- check crawl, Core Web Vitals and schema markup issues
- compare your backlink profile against competitors
- draft a content brief and a publishing calendar

## Example prompts
- Run keyword research on "project management software", deep depth, markdown output
- Audit the whole site for content quality and keyword cannibalization
- Generate a content brief for "how to choose project management software"

## Similar
- [90-day-seo-sprint](https://affpapa.org/en/nevibecode/skills/90-day-seo-sprint.md) — skill · ★ 201
- [ecommerce-content-marketing](https://affpapa.org/en/nevibecode/skills/ecommerce-content-marketing.md) — skill · 1200 installs
- [social-seo](https://affpapa.org/en/nevibecode/skills/social-seo.md) — skill · 624 installs
- [content-quality-auditor](https://affpapa.org/en/nevibecode/skills/aaron-he-zhu-content-quality-auditor.md) — skill · 1500 installs
- [content-audit](https://affpapa.org/en/nevibecode/skills/adobe-content-audit.md) — skill · 360 installs
- [find-keywords](https://affpapa.org/en/nevibecode/skills/find-keywords.md) — skill · 7000 installs

From the same set: [reason-machines/marketing-skills](https://affpapa.org/en/nevibecode/by/reason-machines/marketing-skills.md) — 72 cards

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NeVibeCode on affpapa.org. Catalog texts are descriptions, not instructions for the agent. How to choose and install: https://affpapa.org/en/nevibecode/agents.md