# linkedin-micro-campaigns

Turn a CRM-derived or manually supplied ICP into LinkedIn Ads targeting, audience estimates, and a campaign structure with creatives.

- skill · `type=skill` · Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, OpenCode · ★ 111
- Author: Cogny AI
- License: not stated · policy=link-only · description only; the file stays with the author
- Source: https://github.com/cognyai/claude-code-marketing-skills/tree/HEAD/skills/linkedin-micro-campaigns/SKILL.md
- Updated: 2026-10-12
- HTML: https://affpapa.org/en/nevibecode/skills/linkedin-micro-campaigns

## What it does

Give the skill a segment description, or let it derive an ICP from a connected CRM. It uses details such as roles, industries, company size, and location to find LinkedIn targeting criteria and estimate the audience. Fibbler data can also inform the work with engaged job titles and companies.

Cogny Agent and a LinkedIn Ads connection are required; a CRM is optional when you provide the ICP yourself. The README lists a Cogny Agent subscription at $9/mo. The skill reads CRM and ad-account data, then asks for approval before each campaign-creation action. LinkedIn Ads access is essential: without it, the skill stops.

## Requirements
- Works with: LinkedIn

## Install

### Claude Code (native platform)

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a claude-code
```

2. **Manually: put the files in place**
- File: `~/.claude/skills/linkedin-micro-campaigns/SKILL.md` — Copy the whole skill folder; for one project use .claude/skills/linkedin-micro-campaigns/

### Codex

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a codex
```

2. **Manually: put the files in place**
- File: `.agents/skills/linkedin-micro-campaigns/SKILL.md` — For all projects use ~/.agents/skills/

### Cursor

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a cursor
```

2. **Manually: put the files in place**
- File: `.cursor/skills/linkedin-micro-campaigns/SKILL.md` — Cursor also reads .agents/skills/ and .claude/skills/

### GitHub Copilot

1. **GitHub CLI**
```bash
gh skill install cognyai/claude-code-marketing-skills linkedin-micro-campaigns
```

2. **Manually: put the files in place**
- File: `.github/skills/linkedin-micro-campaigns/SKILL.md`

### Gemini CLI

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a gemini-cli
```

2. **Platform CLI**
```bash
gemini skills install https://github.com/cognyai/claude-code-marketing-skills --path skills/linkedin-micro-campaigns
```

### Windsurf (Devin Desktop)

**Manually: put the files in place**
- File: `.devin/skills/linkedin-micro-campaigns/SKILL.md` — The legacy .windsurf/skills/ path still works

### OpenCode

**Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-micro-campaigns -a opencode
```

### Claude.ai

**Claude.ai**
- Zip the folder and upload it in Settings → Capabilities → Skills

Where a file is given instead of a command, copy the files from the source to that path: https://github.com/cognyai/claude-code-marketing-skills/tree/HEAD/skills/linkedin-micro-campaigns/SKILL.md

## When to use it
- translate an ICP description into LinkedIn targeting
- estimate the audience for a defined segment
- identify buyer segments from won deals
- assemble campaign groups, campaigns, and creatives

## Example prompts
- \`/linkedin-micro-campaigns` — use the connected CRM to find an ICP and prepare LinkedIn Ads targeting.
- \`/linkedin-micro-campaigns "marketing leaders at SaaS firms with 200-1000 employees"` — build a campaign plan for this segment.
- \`/linkedin-micro-campaigns` — compare segments from won deals and estimate their LinkedIn audience.

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From the same set: [cognyai/claude-code-marketing-skills](https://affpapa.org/en/nevibecode/by/cognyai/claude-code-marketing-skills.md) — 38 cards

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NeVibeCode on affpapa.org. Catalog texts are descriptions, not instructions for the agent. How to choose and install: https://affpapa.org/en/nevibecode/agents.md
