# linkedin-launch-video

Turns a brief or landing page into a LinkedIn-ready clip: burned-in captions, sound-off viewing, plain business language. Can hand the creative to LinkedIn Ads.

- skill · `type=skill` · Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, OpenCode · ★ 111
- Author: Cogny AI
- License: not stated · policy=link-only · description only; the file stays with the author
- Source: https://github.com/cognyai/claude-code-marketing-skills/tree/HEAD/skills/linkedin-launch-video/SKILL.md
- Updated: 2026-10-12
- HTML: https://affpapa.org/en/nevibecode/skills/linkedin-launch-video

## What it does

The skill walks from brief to finished MP4. It looks for product and audience context first in `.agents/product-marketing-context.md` or `.claude/product-marketing-context.md`, then in the Cogny MCP context tree, and only falls back to `WebFetch` on the URL when both are empty. After that it asks about the reader's role and seniority, the costly problem they face, the proof point, who speaks on screen, and the conversion goal. Vague answers on role, proof or goal stop the script step — the skill pushes back instead of guessing.

Brand capture is its own step. You supply a site URL, a repo path holding `tailwind.config.*` or CSS variables, an existing `brand-kit.json`, or three hex colors plus a font and a voice. The kit is saved as `brand-kit.json` in the HyperFrames project root. One piece of advice from the skill: skip LinkedIn blue `#0a66c2` as the accent, since it disappears into the feed UI and the clip ends up looking like a screenshot.

Scripting follows feed grammar — 30 to 75 seconds, captions burned in at no more than 8 words per card, no music, no press-release phrasing. Node.js 22 or newer and FFmpeg 6 or newer have to be on the machine; without them the HyperFrames project will not build. Publishing is optional, and each publish call asks for confirmation first.

## Requirements
- Works with: LinkedIn

## Install

### Claude Code (native platform)

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-launch-video -a claude-code
```

2. **Manually: put the files in place**
- File: `~/.claude/skills/linkedin-launch-video/SKILL.md` — Copy the whole skill folder; for one project use .claude/skills/linkedin-launch-video/

### Codex

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-launch-video -a codex
```

2. **Manually: put the files in place**
- File: `.agents/skills/linkedin-launch-video/SKILL.md` — For all projects use ~/.agents/skills/

### Cursor

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-launch-video -a cursor
```

2. **Manually: put the files in place**
- File: `.cursor/skills/linkedin-launch-video/SKILL.md` — Cursor also reads .agents/skills/ and .claude/skills/

### GitHub Copilot

1. **GitHub CLI**
```bash
gh skill install cognyai/claude-code-marketing-skills linkedin-launch-video
```

2. **Manually: put the files in place**
- File: `.github/skills/linkedin-launch-video/SKILL.md`

### Gemini CLI

1. **Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-launch-video -a gemini-cli
```

2. **Platform CLI**
```bash
gemini skills install https://github.com/cognyai/claude-code-marketing-skills --path skills/linkedin-launch-video
```

### Windsurf (Devin Desktop)

**Manually: put the files in place**
- File: `.devin/skills/linkedin-launch-video/SKILL.md` — The legacy .windsurf/skills/ path still works

### OpenCode

**Skills CLI (Vercel)**
```bash
npx skills add cognyai/claude-code-marketing-skills --skill linkedin-launch-video -a opencode
```

### Claude.ai

**Claude.ai**
- Zip the folder and upload it in Settings → Capabilities → Skills

Where a file is given instead of a command, copy the files from the source to that path: https://github.com/cognyai/claude-code-marketing-skills/tree/HEAD/skills/linkedin-launch-video/SKILL.md

## When to use it
- turn a landing page link or a short brief into a LinkedIn clip
- choose a launch format: founder on camera, stat carousel, customer quote
- write a script whose captions carry the message with sound off
- extract brand colors and fonts into `brand-kit.json`
- hand the finished creative to LinkedIn Ads with ICP targeting

## Example prompts
- /linkedin-launch-video https://example.com/launch
- /linkedin-launch-video

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From the same set: [cognyai/claude-code-marketing-skills](https://affpapa.org/en/nevibecode/by/cognyai/claude-code-marketing-skills.md) — 18 cards

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