# adkit

Handles campaign operations in Google Ads and Meta via MCP or CLI. Prepares drafts, loads media assets, and searches target audiences.

- skill · `type=skill` · Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, OpenCode · 442 installs · ★ 34
- Author: adkit
- License: LicenseRef-Unknown · policy=link-only · description only; the file stays with the author
- Source: https://github.com/adkit/ads-skills/tree/HEAD/skills/adkit/SKILL.md
- Updated: 2026-08-03
- HTML: https://affpapa.org/en/nevibecode/skills/adkit

## What it does

The skill directs advertising workflows across Google Ads and Meta platforms. It builds ad groups and prepares creatives. The agent can also research keywords and inspect audience interests. This tool focuses on operational execution rather than creative advice or strategy.

Everything runs on a draft-first workflow. Nothing goes live without explicit user approval. Execution requires either the AdKit CLI or an MCP connection with `adkit_status`. If neither interface is available, the agent falls back to manual instructions for native ad managers.

## Install

### Claude Code (native platform)

1. **Skills CLI (Vercel)**
```bash
npx skills add adkit/ads-skills --skill adkit -a claude-code
```

2. **Manually: put the files in place**
- File: `~/.claude/skills/adkit/SKILL.md` — Copy the whole skill folder; for one project use .claude/skills/adkit/

### Codex

1. **Skills CLI (Vercel)**
```bash
npx skills add adkit/ads-skills --skill adkit -a codex
```

2. **Manually: put the files in place**
- File: `.agents/skills/adkit/SKILL.md` — For all projects use ~/.agents/skills/

### Cursor

1. **Skills CLI (Vercel)**
```bash
npx skills add adkit/ads-skills --skill adkit -a cursor
```

2. **Manually: put the files in place**
- File: `.cursor/skills/adkit/SKILL.md` — Cursor also reads .agents/skills/ and .claude/skills/

### GitHub Copilot

1. **GitHub CLI**
```bash
gh skill install adkit/ads-skills adkit
```

2. **Manually: put the files in place**
- File: `.github/skills/adkit/SKILL.md`

### Gemini CLI

1. **Skills CLI (Vercel)**
```bash
npx skills add adkit/ads-skills --skill adkit -a gemini-cli
```

2. **Platform CLI**
```bash
gemini skills install https://github.com/adkit/ads-skills --path skills/adkit
```

### Windsurf (Devin Desktop)

**Manually: put the files in place**
- File: `.devin/skills/adkit/SKILL.md` — The legacy .windsurf/skills/ path still works

### OpenCode

**Skills CLI (Vercel)**
```bash
npx skills add adkit/ads-skills --skill adkit -a opencode
```

### Claude.ai

**Claude.ai**
- Zip the folder and upload it in Settings → Capabilities → Skills

Where a file is given instead of a command, copy the files from the source to that path: https://github.com/adkit/ads-skills/tree/HEAD/skills/adkit/SKILL.md

## When to use it
- generate draft campaigns for Google Ads
- upload images and video assets to Meta Ads
- research negative keywords and target search queries
- inspect advertising libraries before launching ads

## Example prompts
- Prepare a draft ad group in Google Ads for the new product launch
- Find target audience interests in Meta and attach local assets
- Inspect all pending drafts before publishing

## Similar
- [Ads Manager by AdKit: Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads](https://affpapa.org/en/nevibecode/mcp/ads-manager-by-adkit-google-ads-meta-ads-tiktok-ads-linkedin-ads.md) — MCP server · ★ 18
- [ecommerce-ppc-strategy-planner](https://affpapa.org/en/nevibecode/skills/ecommerce-ppc-strategy-planner.md) — skill · 1200 installs
- [paid-ads-strategy](https://affpapa.org/en/nevibecode/skills/paid-ads-strategy.md) — skill · 1200 installs
- [ads](https://affpapa.org/en/nevibecode/skills/ads.md) — skill · 83400 installs
- [Agency AI – Meta & Google Ads Automation](https://affpapa.org/en/nevibecode/mcp/agency-ai-meta-google-ads-automation.md) — MCP server · ★ 1
- [ads-competitor](https://affpapa.org/en/nevibecode/skills/ads-competitor.md) — skill · 4100 installs

From the same set: [adkit/ads-skills](https://affpapa.org/en/nevibecode/by/adkit/ads-skills.md) — 3 cards

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