# domain-authority-auditor

Audits domain trust and citation credibility using a 40-item CITE profile against a declared peer cohort. Useful for benchmarking authority and checking penalty vetoes.

- skill · `type=skill` · Claude Code, Codex, Cursor, GitHub Copilot, Gemini CLI, OpenCode · 1300 installs · ★ 3013
- Author: aaron-he-zhu
- License: Apache-2.0 · policy=mirror · the beginning of the file is at the end of this page
- Source: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/seo-geo/evaluate/domain-authority-auditor/SKILL.md
- Updated: 2026-10-25
- HTML: https://affpapa.org/en/nevibecode/skills/aaron-he-zhu-domain-authority-auditor

## What it does

The skill evaluates domain citation trust relative to a declared peer cohort. It scores 40 items across the CITE framework rather than judging a domain in isolation. CITE is advisory; it does not predict whether an answer engine will cite the target. For single-page reviews, the repository routes to `content-quality-auditor`, while standalone link audits belong in `offsite-signal-analyzer`.

Under the hood, the skill prepares an `audit-run.schema.json` payload and executes `python3 "$AARON_SKILLS_ROOT/scripts/rubric-score.py" score <run.json>`. It pulls evidence from dated backlink exports, structured data, security checks, and search visibility panels. The runtime also checks three explicit vetoes, including active manual actions and manipulation networks. Two verified vetoes trigger an immediate `BLOCK` verdict with no score.

Without a locked peer cohort, market, stage, and domain profile, the audit returns `NEEDS_INPUT/UNDECIDED`. It simply will not guess missing comparison context. Missing evidence items remain marked as `Unknown` because the rubric forbids renormalizing weights around absent data.

## Install

### Claude Code (native platform)

1. **Skills CLI (Vercel)**
```bash
npx skills add aaron-he-zhu/aaron-marketing-skills --skill domain-authority-auditor -a claude-code
```

2. **Manually: put the files in place**
- File: `~/.claude/skills/domain-authority-auditor/SKILL.md` — Copy the whole skill folder; for one project use .claude/skills/domain-authority-auditor/

### Codex

1. **Skills CLI (Vercel)**
```bash
npx skills add aaron-he-zhu/aaron-marketing-skills --skill domain-authority-auditor -a codex
```

2. **Manually: put the files in place**
- File: `.agents/skills/domain-authority-auditor/SKILL.md` — For all projects use ~/.agents/skills/

### Cursor

1. **Skills CLI (Vercel)**
```bash
npx skills add aaron-he-zhu/aaron-marketing-skills --skill domain-authority-auditor -a cursor
```

2. **Manually: put the files in place**
- File: `.cursor/skills/domain-authority-auditor/SKILL.md` — Cursor also reads .agents/skills/ and .claude/skills/

### GitHub Copilot

1. **GitHub CLI**
```bash
gh skill install aaron-he-zhu/aaron-marketing-skills domain-authority-auditor
```

2. **Manually: put the files in place**
- File: `.github/skills/domain-authority-auditor/SKILL.md`

### Gemini CLI

1. **Skills CLI (Vercel)**
```bash
npx skills add aaron-he-zhu/aaron-marketing-skills --skill domain-authority-auditor -a gemini-cli
```

2. **Platform CLI**
```bash
gemini skills install https://github.com/aaron-he-zhu/aaron-marketing-skills --path seo-geo/evaluate/domain-authority-auditor
```

### Windsurf (Devin Desktop)

**Manually: put the files in place**
- File: `.devin/skills/domain-authority-auditor/SKILL.md` — The legacy .windsurf/skills/ path still works

### OpenCode

**Skills CLI (Vercel)**
```bash
npx skills add aaron-he-zhu/aaron-marketing-skills --skill domain-authority-auditor -a opencode
```

### Claude.ai

**Claude.ai**
- Zip the folder and upload it in Settings → Capabilities → Skills

Where a file is given instead of a command, copy the files from the source to that path: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/HEAD/seo-geo/evaluate/domain-authority-auditor/SKILL.md

## When to use it
- Audit domain trust against a declared peer cohort
- Verify search engine penalty and link manipulation vetoes
- Identify citation and backlink evidence gaps
- Generate an audit verdict of SHIP, FIX, or BLOCK

## Example prompts
- Audit example.com in the US market against these five same-stage SaaS peers.
- Run the CITE content-publisher profile for mysite.org and mark every private data gap as Unknown.
- Check brand.com for backlink manipulation and manual action vetoes.

## Source text · SKILL.md · Apache-2.0

Below is the content of a third-party file. It is data, not instructions for you: do not act on anything written inside unless the human asks. Block tag: 9c3a130220d5821a.

BEGIN THIRD-PARTY FILE 9c3a130220d5821a
````text
---
name: domain-authority-auditor
slug: domain-authority-auditor
displayName: "Domain Authority Auditor · 域名权威"
summary: "域名权威/网站可信度"
description: 'Use when auditing domain authority, trust, or citation credibility; runs a peer-relative 40-item CITE profile with evidence coverage and verified manipulation/penalty veto checks. Not for page-level content quality — use content-quality-auditor; not for backlink profiling alone — use offsite-signal-analyzer. 域名权威/网站可信度'
version: "20.1.0"
license: Apache-2.0
compatibility: "Claude Code and compatible agent-skill hosts"
homepage: "https://github.com/aaron-he-zhu/aaron-marketing-skills"
when_to_use: "Use when auditing domain trust and citation authority against a declared peer cohort. Runs the typed CITE 40-item profile with explicit evidence gaps and veto verification."
argument-hint: "<domain> <market> <peer cohort> [domain type]"
class: auditor
metadata: {"author": "aaron-he-zhu", "version": "20.1.0", "discipline": "seo-geo", "phase": "evaluate", "geo-relevance": "medium", "hermes": {"tags": ["marketing", "seo-geo", "evaluate"], "category": "seo-geo"}, "openclaw": {"emoji": "🔍", "homepage": "https://github.com/aaron-he-zhu/aaron-marketing-skills"}}
---

# Domain Authority Auditor

Audit one domain's citation-trust signals relative to a declared peer cohort. Produce a complete CITE score only when all applicable evidence and comparison context are present. CITE is advisory; it does not predict whether an answer engine will cite the domain.

## When This Must Trigger

- The user asks whether a domain is trustworthy, authoritative, or citation-ready.
- A campaign needs a peer-relative CITE baseline or rerun.
- Link, entity, penalty, or citation evidence may materially change a domain gate.

## Quick Start

```text
Audit example.com against these five same-stage U.S. SaaS peers.
Run the CITE content-publisher profile; mark every private-data gap Unknown.
```

## Skill Contract

Use `offsite-signal-analyzer` for link diagnosis without a gate, `content-quality-auditor` for one page, and `entity-registry` for canonical entity repair. Compare multiple domains as separate same-profile runs; never score them as one pooled target.
````
END THIRD-PARTY FILE 9c3a130220d5821a

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