# converly

Configures website form conversion tracking directly to Google Ads and Meta through AI chat. Helpful when verifying lead delivery pipelines.

- MCP server · `type=mcp` · Claude Code, Codex, Cursor, GitHub Copilot, Windsurf (Devin Desktop), Cline, Zed, Gemini CLI
- Author: converlyio
- License: MIT · policy=link-only · description only; the file stays with the author
- Source: https://github.com/converlyio/converly-mcp
- Updated: 2026-10-16
- HTML: https://affpapa.org/en/nevibecode/mcp/converly

## What it does

Converly operates as a hosted MCP endpoint connecting an AI assistant with the Converly analytics platform. It orchestrates triggers from online forms to destinations like Meta, GA4, and Google Ads. The assistant inspects lead logs and pinpoints failed event dispatches.

The server runs at `https://app.converly.io/mcp` without local binaries. It exports 27 tools to manage sites, test payloads, and filter out office visits by IP. Destructive actions require explicit confirmation beforehand.

Connecting ad platforms never exposes credentials to the model. Converly delegates authorization to browser-based handoff links. A registered Converly account is required on first launch.

## Requirements
- Remote server: `https://app.converly.io/mcp`

## Install

### Claude Code (native platform)

**Platform CLI: remote server**
```bash
claude mcp add --transport http converly https://app.converly.io/mcp
```

### Codex

**Platform CLI: remote server**
```bash
codex mcp add converly --url https://app.converly.io/mcp
```

### Cursor

**Config file**
File `.cursor/mcp.json`:
```json
{
    "mcpServers": {
        "converly": {
            "url": "https://app.converly.io/mcp"
        }
    }
}
```

### GitHub Copilot

**Config file**
File `.vscode/mcp.json`:
```json
{
    "servers": {
        "converly": {
            "type": "http",
            "url": "https://app.converly.io/mcp"
        }
    }
}
```

### Gemini CLI

**Platform CLI: remote server**
```bash
gemini mcp add -t http converly https://app.converly.io/mcp
```

## When to use it
- route form submissions directly into Meta and Google Ads
- diagnose missing conversion events from recent leads
- generate tracking scripts for landing page integration
- block internal office IP addresses from firing analytics

## Example prompts
- Fetch the JavaScript snippet to install tracking on our new website
- Check why form submissions from yesterday failed to register in Google Ads
- Create a pipeline sending a Lead event to Meta whenever a form is submitted

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