# PR and Awareness for a B2B IT Product: How to Turn Reputation into a Qualified Lead (MQL) Channel for IT Products with Long Sales Cycles

> On July 23, 2026 at 11.00 (MSK), the webinar "PR and Awareness for a B2B IT Product: How to Turn Reputation into a Qualified Lead (MQL) Channel for IT Products with Long Sales Cycles" will take place. When a client searches for your company, they see one of two things. Either what appear

## When

23 July 2026

## Where

online

## Format

online · webinar

## Vertical

General industry

## Organiser

HighTime Agency

## Website

https://hightime.agency/events/upravleniye-reputatsiyey-it-tech-kompaniy

## Tickets

https://hightime.agency/events/upravleniye-reputatsiyey-it-tech-kompaniy

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Calendar: https://affpapa.org/neevents/pr-i-izvestnost-v2v-it-produkta-kak-prevratit-reputatsiyu-v-kanal-tselevyh-zayavok-mql-dlya-it-produktov-s-dlinnym-tsiklom-sdelki.ics
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